ALTIVELO · PRIVATE CYCLING EXPERIENCES
Governing the provision of private, bespoke and invitation-based cycling guidance, hosting, performance support and related services.
Issued by JM Management & Consultancy Ltd (trading as Altivelo)
Registered in England and Wales — Company No. 16213592
Effective date: as published on www.altivelo.com
These Terms and Conditions (the “Terms”) govern the relationship between JM Management & Consultancy Ltd, a company registered in England and Wales under company number 16213592 and trading as Altivelo (“Altivelo”, “we”, “us” or “our”), and any individual or entity (the “Client”, “you” or “your”) who engages, books, participates in, or otherwise contracts for any of the cycling-related services described herein.
Altivelo is a private cycling brand offering individually structured cycling guidance, route planning, performance support, and bespoke riding engagements. Altivelo is not a tour operator, travel agent, or organiser of package travel within the meaning of Directive (EU) 2015/2302, the United Kingdom Package Travel and Linked Travel Arrangements Regulations 2018, or any equivalent national legislation. Altivelo does not market, sell, or arrange combined travel and accommodation products to the general public, and does not operate scheduled or guaranteed group departures.
By making a booking, paying a deposit, signing a written confirmation, or by participating in any service provided by Altivelo, the Client confirms that they have read, understood, and accepted these Terms in full. These Terms should be read together with any written engagement confirmation issued by Altivelo to the Client, which together form the entire agreement between the parties.
In these Terms, unless the context otherwise requires, the following definitions apply:
References to clauses are to clauses of these Terms. Headings are for convenience only and shall not affect interpretation. Words importing the singular include the plural and vice versa.
Altivelo provides cycling-related services only. The Services consist of, and are limited to, the provision of private and bespoke cycling guidance and supporting activities, which may include:
The Services are provided on a private, bespoke, and invitation-based basis. Altivelo does not operate, market, advertise, or sell scheduled group tours, public departures, fixed itineraries, package holidays, or any combined travel and accommodation product available for purchase by the general public.
Each Engagement is individually structured to the Client and is offered on a private basis. No two Engagements are identical, and no Engagement is offered on a recurring or scheduled departure basis.
All Services provided by Altivelo are bespoke private engagements, individually arranged and confirmed in writing between Altivelo and the Client. The Client expressly acknowledges and agrees that:
Where Altivelo provides recommendations, introductions, or coordination assistance in respect of any Third-Party Provider, such assistance is offered as a courtesy only and does not form part of the Services. Altivelo does not earn commission as a travel agent, does not bundle travel components for resale, and does not market combined products to the public.
From time to time, Altivelo may assist in the organisation, hosting, or delivery of one-off cycling experiences and private events arranged in collaboration with hotel partners, hospitality venues, brand partners, sponsors, retailers, or other commercial collaborators (each, a “Collaboration Event”). Such Collaboration Events are conceived as discrete, single-occurrence engagements, individually planned and offered on a private invitation or limited registration basis to a defined audience, and are not part of any series of scheduled departures, recurring tours, or public package programmes.
In respect of any Collaboration Event, Altivelo’s role is limited to the design, coordination, and delivery of the cycling element of the event — including, as agreed in writing, route planning, ride hosting, on-road support, professional rider participation, performance guidance, and equipment coordination. Altivelo does not act as principal, agent, or organiser in respect of any non-cycling component of a Collaboration Event, including (without limitation) accommodation, dining, transfers, hospitality, retail, or merchandising elements provided by the collaborating venue, brand, or partner.
Where a Collaboration Event is promoted or marketed jointly with a partner, the Client expressly acknowledges and agrees that:
Where the cycling component of a Collaboration Event is bundled or co-marketed by a partner with non-cycling components, any such bundling is undertaken by the partner under its own commercial and regulatory responsibility, and not by Altivelo. Altivelo reserves the right to require that any joint marketing material accurately reflects the limited nature of Altivelo’s role and the wording of these Terms.
The Client is solely responsible for arranging, securing, and paying for all elements of their personal travel and stay, including but not limited to:
Unless expressly stated in the Engagement Confirmation and agreed in writing, none of the foregoing items form part of the Services. Where Altivelo, at the Client’s request, assists in coordinating any such arrangement, the resulting contract is between the Client and the relevant Third-Party Provider, and Altivelo acts solely as a facilitator without assuming any responsibility for the performance, quality, or pricing of those arrangements.
Where Altivelo introduces, recommends, or coordinates services provided by a Third-Party Provider — including but not limited to hotels, restaurants, transfer companies, airlines, insurers, medical providers, photographers, mechanics, and equipment suppliers — the contract for the supply of those services is concluded directly between the Client and the relevant Third-Party Provider.
Altivelo does not act as principal, reseller, or agent in respect of Third-Party Provider services. Altivelo gives no warranty, representation, or assurance, express or implied, in respect of any Third-Party Provider, their goods, services, conduct, performance, safety, pricing, or compliance with any applicable law or regulation.
To the fullest extent permitted by law, Altivelo accepts no liability whatsoever for any act, omission, default, breach, delay, cancellation, injury, illness, damage, loss, theft, or financial loss arising from or in connection with any Third-Party Provider, and the Client agrees to pursue any claim in respect of such matters directly against the Third-Party Provider concerned.
Cycling is a physically demanding activity. The Client warrants that they are in good general health, are physically fit to undertake the cycling activity contemplated by the Engagement, and have no medical condition (whether diagnosed or undiagnosed) that may render their participation unsafe to themselves or to others.
It is the Client’s sole responsibility to seek independent medical advice prior to the Engagement and to disclose, in writing and prior to commencement, any medical condition, injury, allergy, medication, or limitation that could affect their ability to participate safely. Altivelo is entitled to rely fully on any information provided by the Client and is under no obligation to make further enquiry.
Altivelo reserves the right, acting reasonably, to refuse, restrict, modify, or terminate the participation of any Client whose physical condition, ability, or conduct, in Altivelo’s reasonable judgement, presents a risk to themselves or to others, or is inconsistent with the safe and proper delivery of the Services. No refund shall be due in such circumstances.
The Client expressly acknowledges and accepts that road cycling is an inherently hazardous activity. Risks include, without limitation:
The Client participates in any Engagement entirely at their own risk and freely assumes all such risks, whether foreseen or unforeseen. Nothing in these Terms is intended to exclude or limit Altivelo’s liability for death or personal injury caused by Altivelo’s own negligence, for fraud or fraudulent misrepresentation, or for any other liability that cannot lawfully be excluded.
The Client must wear a properly fitted, undamaged cycling helmet that complies with applicable safety standards at all times when riding under any Engagement. Participation without a helmet is not permitted under any circumstance.
The Client is responsible for ensuring that any bicycle, components, clothing, footwear, eyewear, lighting, and other equipment used during the Engagement (whether their own or supplied by a third party) are in safe, roadworthy, and serviceable condition. Where Altivelo provides or coordinates the provision of equipment, the Client must inspect such equipment prior to use and immediately notify Altivelo of any concern.
Altivelo accepts no liability for loss of, damage to, or theft of personal equipment, bicycles, clothing, electronic devices, or any other personal property of the Client during the course of an Engagement, save where caused by Altivelo’s gross negligence or wilful misconduct.
Where the Engagement involves the use of a rental bicycle, hire equipment, or any other equipment supplied by Altivelo or by a third-party provider (collectively, “Rental Equipment”), the following provisions apply in addition to the general equipment provisions above.
Pre-Ride Inspection. The Client is responsible for inspecting all Rental Equipment immediately upon collection or delivery and prior to use. The Client must notify Altivelo (or, where applicable, the relevant third-party provider) in writing of any pre-existing defect, damage, wear, or concern before accepting the Rental Equipment. The Client is strongly advised to take dated photographs of the condition of the Rental Equipment at the point of collection. In the absence of such notification, the Rental Equipment shall be deemed to have been received in good and serviceable condition.
Security Deposit. Altivelo reserves the right to require the Client to pay a refundable security deposit in respect of any Rental Equipment, in such amount as Altivelo may, in its reasonable discretion, determine having regard to the value of the Rental Equipment. The deposit shall be held until the Rental Equipment has been returned in the same condition as received, fair wear and tear excepted, and has been inspected by Altivelo or the relevant provider.
Charges for Damage, Loss, and Theft. The Client shall be liable for all loss of, damage to, or theft of Rental Equipment occurring during the period from collection until return, regardless of fault, save where caused by Altivelo’s gross negligence or wilful misconduct. Charges may include:
Return Inspection and Deposit Refund. Where the Rental Equipment is returned in the same condition as received (fair wear and tear excepted) and no charges arise, the security deposit shall be refunded to the Client within fourteen (14) days of return and inspection. Where deductions are made, an itemised breakdown shall be provided in writing within the same period.
Third-Party Rental Equipment. Where Rental Equipment is supplied by a third-party provider, the Client acknowledges that the rental contract is concluded directly between the Client and that provider in accordance with clause 6. Altivelo accepts no liability for any act, omission, default, or charge raised by a third-party rental provider.
It is a condition of every Engagement that the Client holds, for the entire duration of the Engagement, comprehensive insurance cover appropriate to the activities contemplated. As a minimum, such cover should include:
The Client acknowledges that the amounts described in this clause represent a genuine pre-estimate of costs actually incurred and time actually expended by Altivelo, and not a penalty. The Client is strongly advised to take out cancellation insurance to protect against the financial consequences of cancellation.
Altivelo reserves the right at any time, acting reasonably, to cancel, postpone, modify, shorten, or otherwise vary any Engagement where, in Altivelo’s reasonable judgement, such action is necessary or appropriate by reason of:
Where Altivelo cancels an Engagement other than for reasons attributable to the Client or to Force Majeure, Altivelo shall, at its sole discretion, either (i) offer an alternative date, (ii) offer credit against a future Engagement, or (iii) refund Fees paid (excluding any non-refundable deposit and any irrecoverable third-party costs incurred on the Client’s behalf). Any refund payable shall be calculated after deduction of the amounts described in clause 12 (Deduction of Coordination Costs and Expenses).
Altivelo shall not be liable for any consequential losses, including but not limited to wasted travel costs, accommodation costs, missed connections, lost earnings, or disappointment.
“Force Majeure” means any event or circumstance beyond the reasonable control of Altivelo, including but not limited to: severe or adverse weather (including heat, cold, wind, rain, snow, storms, or fog); acts of God; fire; flood; earthquake; volcanic activity; epidemic, pandemic or public health emergency; war, armed conflict, civil unrest, terrorism, or threat thereof; strike, labour dispute, or industrial action; transport disruption; airspace closure; failure of utilities or telecommunications; cyber-attack; governmental action, regulation, advisory or restriction; closure of roads, mountain passes, or public spaces; and any other event of a similar nature.
Altivelo shall not be in breach of these Terms, nor liable for any failure or delay in performance, where such failure or delay is caused by Force Majeure. In such circumstances, Altivelo will use reasonable endeavours to offer an alternative date, alternative route, or substitute arrangement, but shall not be obliged to issue a refund of Fees already paid.
Where the Engagement is rendered impossible, unsafe, or substantially impracticable by reason of Force Majeure, Altivelo may, in its absolute discretion, offer an alternative date or partial credit. The Client acknowledges that, in regions including but not limited to Mallorca and the United Arab Emirates, sudden weather, road, or environmental changes can require immediate operational adjustment.
Where an Engagement contemplates the participation, hosting, or accompaniment of a current or former professional cyclist or other identified guest, the Client acknowledges that the availability of such individuals is subject to their personal commitments, racing calendars, training schedules, contractual obligations to teams or sponsors, illness, injury, travel restrictions, and other factors beyond Altivelo’s control.
Altivelo will use reasonable endeavours to deliver the Engagement with the indicated rider or guest, but reserves the right, acting reasonably, to substitute a comparable professional cyclist or alternative guest of equivalent standing where the originally indicated individual becomes unavailable. Such substitution shall not entitle the Client to any refund, reduction in Fees, or compensation.
No representation made by Altivelo, whether on its website, in marketing material, in correspondence, or otherwise, shall be construed as a guarantee that any specific named professional cyclist or guest will be present at any Engagement, unless the participation of that named individual is expressly confirmed in writing in the Engagement Confirmation as a contractually guaranteed element.
Where rider participation is described using language such as “may include”, “subject to availability”, “featuring”, “hosted by”, “in the company of”, “with”, or any similar formulation, such description is indicative and not a contractual guarantee. The Client acknowledges that they have not relied on any such indicative description in entering into the Engagement.
Use of Non-Professional Guides. Altivelo reserves the right to engage, deploy, and offer the services of guides, ride leaders, support riders, route captains, and other accompanying personnel who are not current or former professional cyclists. Such non-professional personnel may include experienced amateur riders, qualified cycling guides, local route specialists, mechanics doubling as ride support, and other suitably capable individuals selected by Altivelo at its discretion. The use of non-professional personnel shall not, of itself, entitle the Client to any refund, reduction in Fees, or compensation, unless the Engagement Confirmation expressly stipulates that the Engagement is to be delivered exclusively by professional cyclists and that condition is not met.
Pricing by Guide Composition. Pricing for any Engagement varies according to the seniority, profile, and professional standing of the guide(s) and accompanying personnel deployed, together with other factors including route, duration, group size, and ancillary services. Once a quote or Engagement Confirmation has been accepted by the Client, the Client shall have no claim against Altivelo on the basis that another client has been quoted or invoiced a different amount for an Engagement involving different personnel or services.
Subject to the following paragraph, and to the fullest extent permitted by applicable law:
Nothing in these Terms shall exclude or limit Altivelo’s liability for: (i) death or personal injury caused by Altivelo’s own negligence; (ii) fraud or fraudulent misrepresentation; or (iii) any other liability that cannot lawfully be excluded or limited under applicable law.
The Client agrees to indemnify, defend, and hold harmless Altivelo, its directors, employees, contractors, agents, and authorised representatives from and against any and all claims, demands, actions, proceedings, losses, damages, liabilities, costs, and expenses (including reasonable legal fees) arising from or in connection with:
Altivelo and its appointed photographers, videographers, and media representatives may, from time to time, capture photographic, video, and audio material during Engagements for the legitimate business purposes of Altivelo, including marketing, promotion, social media, editorial use, and brand communications.
By participating in an Engagement, the Client consents to being recorded in such material and grants Altivelo a perpetual, worldwide, royalty-free, non-exclusive licence to use, reproduce, edit, publish, and distribute such material in any medium now known or hereafter devised, without further consent or compensation. The Client confirms that they have authority to provide consent on behalf of any accompanying participant on whose behalf they are arranging the Engagement.
A Client who does not wish to be featured in any such material must notify Altivelo in writing prior to the commencement of the Engagement. Altivelo will use reasonable endeavours to honour such requests but cannot guarantee complete exclusion from incidental capture.
Altivelo processes personal data in accordance with applicable data protection law, including the United Kingdom General Data Protection Regulation, the EU General Data Protection Regulation (where applicable), and the United Kingdom Data Protection Act 2018. Personal data provided by the Client is collected and processed for the purposes of administering the Engagement, ensuring the Client’s safety, communicating with the Client, fulfilling legal and regulatory obligations, and (where consent is given) marketing communications.
Altivelo does not sell personal data to third parties. Limited personal data may be shared with carefully selected Third-Party Providers strictly to the extent necessary for the delivery of the Services. The Client has rights under applicable law to access, rectify, erase, restrict, or port their personal data, and to object to certain processing activities. Detailed information is set out in Altivelo’s Privacy Policy, available on its website, which forms part of these Terms by reference.
These Terms, and any dispute, controversy, proceeding, or claim of whatever nature arising out of or in any way relating to these Terms or their formation (whether contractual or non-contractual), shall be governed by, and construed in accordance with, the laws of England and Wales.
The parties irrevocably agree that the courts of England and Wales shall have exclusive jurisdiction to settle any such dispute or claim, save that Altivelo reserves the right to bring proceedings in any other jurisdiction where the Client is resident or has assets, where necessary to enforce its rights.
Where any consumer protection law of the Client’s country of habitual residence affords the Client mandatory rights that cannot be derogated from by contract, nothing in this clause shall affect those rights.
If any provision of these Terms is held by a court of competent jurisdiction or other competent authority to be invalid, illegal, void, or unenforceable in whole or in part, such provision (or part of it) shall, to the extent of such invalidity, illegality, voidness, or unenforceability, be deemed severed from these Terms, and the remaining provisions shall continue in full force and effect. The parties shall negotiate in good faith to replace any severed provision with a valid and enforceable provision that achieves, as nearly as possible, the original commercial intent.
These Terms, together with the Engagement Confirmation and any document expressly incorporated by reference (including Altivelo’s Privacy Policy), constitute the entire agreement between Altivelo and the Client in respect of the Engagement and supersede all prior agreements, representations, understandings, negotiations, and communications, whether oral or written.
The Client acknowledges that, in entering into the Engagement, they have not relied on any statement, representation, assurance, or warranty (whether made innocently or negligently) that is not expressly set out in these Terms or in the Engagement Confirmation. No variation of these Terms shall be effective unless agreed in writing and signed by an authorised representative of Altivelo.
No third party shall have any right under the Contracts (Rights of Third Parties) Act 1999 to enforce any term of these Terms.
Altivelo is a trading name of JM Management & Consultancy Ltd, a company registered in England and Wales (Company No. 16213592). Altivelo provides private, bespoke, and invitation-based cycling guidance, hosting, route planning, and performance support services. Altivelo is not a tour operator, travel agent, or organiser of package travel, and does not market scheduled departures, fixed itineraries, or combined travel and accommodation products to the public. All engagements are individually arranged. Flights, accommodation, transfers, and insurance remain the responsibility of the client unless expressly agreed in writing. Cycling is an inherently hazardous activity and participation is undertaken entirely at the participant’s own risk. Full Terms and Conditions are available on request and on the Altivelo website. © Altivelo. All rights reserved.